Find the price that keeps you in the 70% royalty band, and the minimum paperback price for your costs.
| Format | Price | Royalty |
|---|---|---|
| Ebook (Amazon.com) | $2.99 – $12.99 | 70% minus delivery fee (~$0.06/MB, cap $2) |
| Ebook (Amazon.com) | Below $2.99 or above $12.99 | 35%, no delivery fee |
| Paperback | Below the marketplace threshold | 50% minus printing cost on Amazon |
| Paperback | At or above the marketplace threshold | 60% minus printing cost on Amazon |
| Paperback | Expanded distribution | 40% minus printing cost |
The 60% threshold is $9.99 US, £7.99 UK, C$13.99 Canada, €9.99 Europe and A$13.99 Australia. KDP applies 50% below the threshold.
On Amazon.com, $2.99–$12.99 keeps the 70% band. New authors often start at $2.99–$4.99 to build reviews; choose a higher price only when the book's value and conversion support it.
KDP Select countdown deals (99¢) and free days generate reviews and momentum. Price high, promote low, then return to full price.
Price below the minimum is rejected by KDP. Compute yours first — print cost calculator.
Ads Break-Even Calculator — check whether paid traffic still leaves a royalty contribution
Royalty Calculator — exact per-copy profit at any price
70% royalty price range — the current Amazon.com eligibility band and delivery-cost reminder
Print Cost Calculator — your printing cost and minimum price
How to Publish on Amazon — the full 2026 guide